When you are choosing your real estate brokerage, check out this ranking tool I've created to identify your values, goals and intentions. It really breaks down the decision-making process into an easy, step-by-step process.
I call this process a "wheel" and it can be drawn to look like a bicycle tire with spokes.
Here's what you do to get clearer on your options for real estate brokerages, when you are ready to choose where you want to hang your license, or wish to make a change.
Write down what means the most to you. Commission split? Good people? Location? Brand recognition?
Then, give each area a set of points maximum. The total should add up to 100. Now, fill in points for each area with different brokerages.
I'll share an example for the small flat-rate Real Estate eBroker, the bigger Keller Williams, Coldwell Banker, plus a fourth option to work with a business associate in her own small but mighty brokerage.
These choices more closely mirror my values. You want to factor in your own numbers, your own options for brokerages, and your own desired business model into the equation that fits you.
1. Quality of broker
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